The social media age is upon us, and one of the exciting things about the new wild west of cyberspace is there are no rules. We all are learning as we go. We learn from the successes… and failures… of others who are out there giving it their best try…
The NYPD suffered one of those failures yesterday when it asked followers on Twitter to send in photos of themselves posing with NYPD officers using the hashtag #myNYPD.
What they got… was not what they expected… and certainly fire departments and other emergency organizations should pay heed. Be careful what you ask for.